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Videos uploaded by user “Bond Brand Loyalty”
Bond Brand Loyalty | Our Journey
 
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Bond Brand Loyalty, formerly Maritz Canada and Maritz Loyalty Marketing, is a leader in building brand loyalty for the world’s most influential and valuable brands. We've been recognized by Forrester Research, Gartner and Loyalty 360 as a market leader, and proudly nerd-out on human experience design. Four hundred people strong, we make the world more rewarding for customers, richer and more resilient for brands, and extremely profitable for our clients. We build measurable, authentic, and long-lasting relationships through our combination of core services. Learn more at bondbrandloyalty.com.
Views: 4614 Bond Brand Loyalty
Bond Brand Loyalty | What We Do
 
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Named by Forrester as a leader in loyalty and number one in strategy, we build measurable, authentic and long-lasting relationships between our clients' brands and their customers through a complete combination of services including loyalty design, customer experience solutions, market research, insights and analytics, live events, experiential marketing, and powerful loyalty technology platforms centered around a signature human science approach to brand loyalty. Bond Brand Loyalty is a Maritz Company. For more information please visit www.bondbrandloyalty.com.
Views: 4181 Bond Brand Loyalty
Bond Brand Loyalty | Who We Are
 
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Bond Brand Loyalty, formerly Maritz Canada and Maritz Loyalty Marketing, has been practicing brand loyalty for over 100 years for the world's most beloved brands. We believe that the world can be a more loyal place -- a world more rewarding for customers, richer and more resilient for brands, and extremely profitable for the underlying businesses those brands represent. Named by Forrester as a leader in loyalty and number one in strategy, we build measurable, authentic and long-lasting relationships between our clients' brands and their customers. Bond Brand Loyalty is a Maritz Company. For more information please visit www.bondbrandloyalty.com
Views: 4051 Bond Brand Loyalty
Decoding Emotional Luxury and Customer Experience
 
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As brands increase access to luxury-like experiences (think how Uber democratized the personal chauffeur, or how most technology once available only in luxury cars is now available across all segments), premium brands cannot differentiate on technology alone to acquire and retain customers. That requires developing brand representatives whose service orientation is rooted in emotional intelligence. The relationship between luxury-like brand experiences and emotional intelligence is especially pronounced for consumers who are new entrants to luxury and expect more for the dollars they’re spending.
Views: 3162 Bond Brand Loyalty
#FansGoFurther | Ford MLSE Partnership Activation
 
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Toronto-based brand loyalty agency Bond Brand Loyalty presents the #FansGoFurther Ford and MLSE Partnership Activation.
Views: 415 Bond Brand Loyalty
HALLOWEEN @ BOND 2016
 
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Just another day at the office... At Bond we're known for our passionate Halloween Spirit... What did your office do? #CompetitionIsFierce
Views: 1232 Bond Brand Loyalty
Bond With Us This Holiday Season!
 
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We love working with our clients and wanted to show our thanks with a little festive cheer. Enjoy this brief video message from all of us at Bond!
Views: 674 Bond Brand Loyalty
Bond Brand Loyalty | Our 2nd WE Villages Experience
 
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Bond is a proud partner of WE Charity and we also support WE’s international development program, WE Villages, where our employees passionately work to help WE build strong, healthy communities at both the local and global level. This is the story of our recent trip to Ecuador. #WEWereThere
Views: 447 Bond Brand Loyalty
Top 10 CX Fundamentals – Bond Brand Loyalty
 
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Happy CX Day! In this video, people from across our organization share fundamentals that are key to delivering and achieving CX transformation success. Put on by the Customer Experience Professionals Association, CX Day is a global celebration of the brands and professionals that create great experiences for their customers.
Views: 408 Bond Brand Loyalty
Bond Brand Loyalty | CEO Bob Macdonald on Bloomberg TV
 
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Bond Brand Loyalty CEO Bob Macdonald discusses brand loyalty strategies and economics on Bloomberg Television's "Market Makers."
Views: 1012 Bond Brand Loyalty
The Loyalty Report 2018
 
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Loyalty is changing faster than ever before. The game is being disrupted by escalating customer expectations, perpetual new players, evolving technologies and a gameboard that's constantly in flux. Brands must shape-shift with the living landscape as it continues to unfold–challenging traditional Program boundaries and reinvigorating the customer experience. Get more from the Loyalty Report: Connect with us to learn about purchasing the complete report, booking a Loyalty Report presentation, or a full-day Engagement Workshop. http://bit.ly/2IfiVlF
Views: 1635 Bond Brand Loyalty
Is Your Journey Map Really Telling the Whole Story?
 
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Has your Customer Journey Map become an artifact? While lots of great work is being done in customer experience, many brands are finding their customer journey work has lost relevance and purpose in moving the organization forward. And in the absence of a comprehensive view of the customer journey, brands are stagnating in CX. It’s time to shift the conversation to breaking down silos, making customer engagement the priority and quantifying business impact at every key interaction. Bond’s Morana Bakula, VP, Customer Experience shares the opportunity to unlock differentiation and drive meaningful business outcomes through Bond’s Customer Engagement Mapping framework.
Views: 495 Bond Brand Loyalty
CREATIVES HALLOWEEN
 
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Did we tell you that we love costumes? It’s almost Bond’s favourite time of year – let the team Halloween competitions begin!
Views: 313 Bond Brand Loyalty
Bond Brand Loyalty | Our WE Villages Experience Kenya
 
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Bond is a proud partner of WE Charity and we also support WE’s international development program, WE Villages, where our employees passionately work to help WE build strong, healthy communities at both the local and global level. This is the story of our recent trip to Kenya. #WEWereThere
Views: 127 Bond Brand Loyalty
Where does brand fit into the Customer Experience and Employee Engagement conversation?
 
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Bond’s Morana Bakula, and Judi Samuels commenting on the role employees play in delivering on the brand promise. 0 Comments
Views: 359 Bond Brand Loyalty
#autobond Episode 04: Changing Customer Expectations in the Automotive Industry
 
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Chris Travell, Director of North American Automotive Solutions for Bond Brand Loyalty chats with Cyril Dimitris, Toyota Canada's new VP of Sales. Live from the Canadian International Autoshow, Cyril and Chris discuss changing customer expectations, how Toyota is adapting, the U Squared concept, and the recent decision to nix the Gen-Y oriented Scion brand.
Views: 102 Bond Brand Loyalty
Toronto AM 640 | Starbucks Rewards & The Value of Loyalty Programs
 
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Listen in as Scott Robinson, VP Loyalty Design & Strategy at Bond Brand Loyalty chats with Toronto talk radio AM 640 on the new Starbucks Rewards and the value of loyalty programs for both brands and consumers.
Views: 267 Bond Brand Loyalty
Bond Brand Loyalty | SYNAPZE Loyalty Platform
 
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SYNAPZE is a scalable Brand Loyalty platform that allows you to engage all of your customers—those who are most deserving, most in-need, or most at-risk—with meaningful, real-time content. Designed to drive timely, ongoing and relevant engagement between brands and members, SYNAPZE is a flexible platform that is best suited for enterprise as a new loyalty platform or as a replacement to an underperforming program. Learn more at bondbrandloyalty.com/how-we-do-it
Views: 2268 Bond Brand Loyalty
Bond Brand Loyalty | Bloomberg Radio Taking Stock: Daniel Says Consumers Shop at ’Usual Locations’
 
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DECEMBER 2, 2014 - Taking Stock with Carol Massar and Michael McKee on Bloomberg Radio. GUEST: Rob Daniel Executive Vice President Bond Brand Loyalty discussing holiday shopping trends and "loyalty data" Check out the 2014 Holiday Study infographic from Bond Brand Loyalty here: http://bit.ly/1FjeU6c
Views: 211 Bond Brand Loyalty
The Battle for Love & Loyalty—Key Findings from the Loyalty Report 2017
 
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The gloves come off as we pit champions versus challengers in a battle for consumer love and loyalty. Tune in and learn how to knock out your competition, as Bond Brand Loyalty’s Sean Claessen, EVP Strategy, and Scott Robinson, VP Design & Strategy, discuss how changes in Program Member attitudes and behaviors are reshaping the loyalty landscape and pressuring the status quo.
Views: 364 Bond Brand Loyalty
Bond Brand Loyalty | Five Compelling Approaches to Brand Loyalty HD
 
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Is your loyalty strategy stuck in a cycle of endless discounting? Join us December 4th for our webinar in partnership with Loyalty360. REGISTER NOW: http://bit.ly/1uitI3b This webinar will explore five proven approaches to driving brand loyalty, guided by Bond Brand Loyalty’s deep expertise in designing, implementing and operating customer-relevant, brand-aligned and financially viable brand loyalty solutions for many of the world’s most renowned brands. Who should attend: - Brands operating under-performing loyalty initiatives - Brands whose loyalty initiatives are overly reliant on discounts, rebates and rewards - Brands whose loyalty initiatives are tenured and tired, and lack differentiation - Brands considering implementing a loyalty initiative, and are eager to achieve differentiated and brand-appropriate solutions REGISTER NOW: http://loyalty360.org/conferences/event/is-your-loyalty-strategy-stuck-in-a-cycle-of-endless-discounting-five-compe
Views: 323 Bond Brand Loyalty
[WEBINAR] Agileloyalty—Get Rapid Ready for the New Loyalty
 
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The new state of a loyalty is moving fast, and if you’re not proactively evolving your program, you’re going to face disruption. As customer expectations continue to change, marketers are looking for that silver bullet and are struggling to figure out what’s broken, what to fix and how to design, implement and operate a flexible, efficient and innovative program. In this fast-moving market, agility and having the right roadmap for loyalty will help deliver measurable results for your company’s bottom line this year, and also down the road. In this FREE Loyalty 360 webinar, attendees will learn about the following topics: - The telltale signs that your program is in need of a renovation. - Considerations for a more efficient and more effective program. - The elements of technology that are just hype, and those that are real and are a must. - Operational and CX rapid readiness must-haves for your re-launch. - Looking beyond your program and renovating your entire loyalty ecosystem.
Views: 185 Bond Brand Loyalty
Bond Brand Loyalty | Our WE Villages Experience
 
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Bond is a proud partner of WE Charity and we also support WE’s international development program, WE Villages, where our employees passionately work to help WE build strong, healthy communities at both the local and global level. This is the story of our recent trip to Ecuador. #WEWereThere
Views: 1022 Bond Brand Loyalty
Webinar: Breaking the Endless Discounting Cycle
 
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This recorded webinar presented in partnership with Loyalty360, will explore five proven approaches to driving brand loyalty, guided by Bond Brand Loyalty’s deep expertise in designing, implementing and operating customer-relevant, brand-aligned and financially viable brand loyalty solutions for many of the world’s most renowned brands. See more at bondbrandloyalty.com
Views: 114 Bond Brand Loyalty
Bond - A Love Story
 
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Get to know Bond! It's what inspires us, motivates us, attracts us to one another—unites us. It's the spark of something new. It's perpetual, constantly evolving and timeless. At Bond, we are fulled by our love for our clients and their customers, for our business, and for our team members and colleagues. Our passion is at the heart of all that we say and do. It's a labor of love and loyalty, and we know no other way. Our story is one of curiosity, creativity, pursuit and energy. It's ongoing and ever-evolving. It's equal parts thinking and doing. We express this story with a simple statement: "Together; we are catalysts of ideas and actions." This idea embodies the way we show up—with each other and our clients. It's what sets us apart.
Views: 407 Bond Brand Loyalty
Bond Brand Loyalty | High Fives with Michael "Pinball" Clemons
 
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Watch as our many volunteers come together in full force and demonstrate Our Social Bond as we high-five individuals alongside Michael "Pinball" Clemons and team at Union Station in Toronto.
Views: 361 Bond Brand Loyalty
The Loyalty Report 2018 - Have we reached a tipping point with Loyalty Technology?
 
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Loyalty is changing faster than ever before. The game is being disrupted by escalating customer expectations, perpetual new players, evolving technologies and a gameboard that's constantly in flux. Brands must shape-shift with the living landscape as it continues to unfold–challenging traditional Program boundaries and reinvigorating the customer experience. Get more from the Loyalty Report: Connect with us to learn about purchasing the complete report, booking a Loyalty Report presentation, or a full-day Engagement Workshop. http://bit.ly/2IfiVlF
Views: 639 Bond Brand Loyalty
Bond Brand Loyalty | Our Social Bond 2015
 
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Check out some of the awesome caregiving initiatives Bond volunteered for to date in 2015. From planting trees, to building a home and high-fiving strangers in Union Station - we dare to care. Read more on who we are at bondbrandloyalty.com or follow us @createabond on Twitter.
Views: 245 Bond Brand Loyalty
Webinar: Measure Twice, Cut Once! Get Your Loyalty Program Right From The Start.
 
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A webinar presented on October 29, 2015 by Bond Brand Loyalty in partnership with Loyalty360.
Views: 140 Bond Brand Loyalty
Bond Brand Loyalty | 2014 Nicky Angel Drive for Youth without Shelter
 
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We are so proud to deliver on our 17th annual 'Nicky Angel Drive' - This year we've partnered with the Michael Pinball Clemons Foundation in support of Youth Without Shelter. Our amazing team has put together 50 'Holiday Baskets' overflowing with everyday essentials and gifts for the Shelter's residents. More on YWS: http://www.yws.on.ca/
Views: 256 Bond Brand Loyalty
#autobond Episode 01: 3 Musts For Automotive Loyalty
 
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Chris Travell, Director of North American Automotive Solutions, highlights 3 key areas of focus when it comes to building brand loyalty for automotive brands. Live from the 2016 North American International Auto Show in Detroit. More at blog.bondbrandloyalty.com
Views: 163 Bond Brand Loyalty
#autobond: Episode 06: Jim Kenzie on Technology, Distracted Driving, and Electric Cars
 
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Live from the Canadian International Autoshow, Chris Travell talks with Jim Kenzie, Toronto Star Wheels' chief automotive reviewer, on the latest automotive tech, distracted driving, and electric cars.
Views: 106 Bond Brand Loyalty
#autobond Episode 11: Sure Product is Important But What Else?
 
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I’m a big fan of Formula One. It amazes me that hundreds of sensors are gathering information on the car’s performance in real time, sending it back to Milton Keynes, Maranello, Brackley or wherever making it possible for crews to make changes at the track on the fly to gain that 2/10s of a second per lap. Incredible when you think about it. In the same way, there are numerous sensors in the marketplace that provide input into a brand’s make-up and health. In our context, the understanding and interpretation of information from these sensors allows marketers to build strong, relevant and differentiated brands. I had a chance to sit down with Kyle Davies, the Director of Marketing Research at Bond, to talk about the recent release of the Automotive Brand Telemetry Report. Here’s that conversation.
Views: 101 Bond Brand Loyalty
#autobond Episode 10: The Importance of 2nd Delivery Nights
 
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When customers buy, we have to remember that cognitive dissonance can kick in. Also known as buyer’s remorse, the 2nd Delivery Night allows the dealership to reinforce the purchase decision the customer just made. It gives the dealer and brand a chance to establish a strong relationship with the customer and to sell the benefit of dealing with the store. Get more #autobond on the Bond Brand Loyalty blog.
Views: 95 Bond Brand Loyalty
#autobond Episode 05: Differentiating Lexus in the Hyper-Competitive Luxury Market
 
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Live from the Canadian International Autoshow in Toronto, Bond Brand Loyalty's Chris Travell talks with Lexus on what it will take to compete in 2016 and beyond.
Views: 70 Bond Brand Loyalty
#autobond Episode 08: The Importance of the Front Line
 
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In this episode of #autobond, Director of North American Automotive Solutions Chris Travell discusses the importance of the front line when it comes to Customer Experience.
Views: 64 Bond Brand Loyalty
#autobond Episode 07: Fuel Efficiency, 2016 Forecast, and the Connected Car
 
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Live from the Canadian International Autoshow, Chris Travell talks with Dennis DesRosiers—the leading automotive analyst in the country.
Views: 65 Bond Brand Loyalty
#autobond Episode 03: Making Goal Setting Work in 2016
 
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Live from the Automotive News World Congress in Detroit, Chris Travell talks about realistic, SMART goal setting in 2016 for automotive brands. See it now on Bond's #autobond video blog.
Views: 56 Bond Brand Loyalty
Webinar: Craving Customer Experience Authenticity
 
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Presented June 16 1:00PM ET by Bond Brand Loyalty in partnership with Loyalty360. View this webinar to learn how to render experience authenticity when your customer experience is delivered through multi-product channels and by thousands of brand representatives.
Views: 47 Bond Brand Loyalty
#autobond Episode 02: Twitter and Unearthing Not-So-Hidden Opportunities
 
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Bond Brand Loyalty's Chris Travell reports on key stats heard at the recent Automotive News World Congress in Detroit from Robert Pietsch, Director Sales, Auto and Tech at Twitter.
Views: 52 Bond Brand Loyalty
Leaving Loyalty on the Table: Key Opportunities from the 2016 Bond Loyalty Report
 
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Loyalty is changing faster than ever, and programs that are innovating to satisfy member expectations and needs are realizing higher dividends when it comes to active and profitable member satisfaction. Value propositions based on points and discounts are table stakes—how will you go further to compete for engagement, satisfaction and lasting loyalty? Bond's EVP, Strategy Sean Claessen and VP Design & Strategy Scott Robinson as they share key 2016 Bond Loyalty Report findings and insights.
Views: 169 Bond Brand Loyalty
#autobond Episode 09: Towards Tomorrow by Toyota—The Brand Gallery Concept
 
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In this episode of #autobond, Director of North American Automotive Solutions Chris Travell discusses "Towards Tomorrow by Toyota"—The Brand Gallery Concept, with VP of Toyota Canada, Cyril Dimitris.
Views: 94 Bond Brand Loyalty
Webinar: Resolving 5 Tensions on the Evolution to Brand Loyalty
 
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Presented May 2015 - Bond Brand Loyalty, in partnership with Loyalty360, shares implications derived from key learnings in the 2015 Loyalty Report. Bond’s Scott Robinson and Sean Claessen will frame the conversation on resolving the tensions marketers face today as they relate to important brand loyalty topics, including: The Loyalty Program, the New 2nd Marketing ‘P’ – loyalty as the bridge between brand promise and customer experience. Program Ratings & Rankings – which programs garner top ratings and why are they winning? Program Loyalty vs. Brand Loyalty – the program must serve the brand, not (just) the program. Beyond Mobile App’athy – realizing mobile’s role in driving loyalty to the brand, and how to avoid the pitfalls affecting others. #Informaloyalty – learning about driving loyalty outcomes from brands without explicit loyalty programs.
Views: 77 Bond Brand Loyalty